It is important not only for specialists who plan to work with foreign customers. English simplifies the process of mastering programming languages: the syntax of many of them, in particular Python, Java and C#, uses English words. Knowing their meanings and spelling will allow you to remember commands faster and save you from unnecessary errors in the code.
English, as an international language, is also commonly used for technical documentation to be understood by developers around the world. It also makes it easier to search for software guides, solutions on the Internet, and professional literature. If a problem arises at work, there will be a chance to turn to the experience of specialists from Russia and other countries. In addition, English allows you to always stay up to date with trends in any digital specialty.
2. Python coding
It is one of the simplest programming languages, and it is useful not only for developers. Python comes in handy for scripting and process automation. For example, a tester can create an autotest on it to speed up his work and almost double his salary. And the marketer – to prescribe a program and entrust it with collecting information about competitors and analyzing consumer preferences.
Python is also one of the most popular programming languages. It can become a bridge to related vacancies within IT: if you get tired of your specialty, it will be easier to look for yourself in other digital professions. And not necessarily in development. Python is used, for example, to create programs that run on machine learning algorithms. This is a very promising area: specialists are needed almost everywhere, but there are not enough personnel.
You can learn how to work with artificial intelligence in online courses from major Russian universities, including Bauman Moscow State Technical University, ITMO University, Financial University under the Government of the Russian Federation, TUSUR (1T). The federal project ” Artificial Intelligence ” of the national project ” Digital Economy ” helps to make education available there. Within its framework, co-financing is provided: the project covers up to 85,000 rubles from the amount of training. The maximum possible additional payment is 15,000 rubles: both the student and his employer can make it. In 2022, 2,375 people can take advantage of such support. Mandatory conditions are knowledge in the field of IT, age from 18 years old (but less than retirement age) and the presence of secondary or higher education or studying at a college or university now.
Registration for courses takes place on the University 2035 online platform until September 14. The programs will begin in September 2022. To enroll and receive co-financing, you need to fill out a questionnaire, undergo diagnostics and select a course on the website . You can start training on the condition of successfully passing the entrance test.
Learn how to work with AI
3. Time management
Often a career in digital involves a project load, a freelance schedule, or freelancing. Without proper time management, working in this mode can become too energy-intensive, which will ultimately affect productivity. To learn how to manage your time, you need to choose a convenient way to manage the load.
- If you often put off work because of the scale of projects, try splitting them up into many small tasks.
- If it’s hard to concentrate, make a plan for the day. For convenience, you can sort them by importance or due date.
- If you like strict deadlines but work as a freelancer, install a task tracker that will remind you when a deadline is approaching.
In general, it will be useful to monitor the speed of your work: calculate how much time it takes for typical tasks. This will help distribute the load correctly next time.
4. Working with data
This skill will make it easier to work at all its stages – from understanding customer requirements and reading trends to getting invoices and predicting user reactions. And it also allows you to eliminate errors before they are committed, that is, to optimize the cost of time and money.
Various tools are useful for solving problems related to information. For example, databases and SQL query language are useful for developers: they speed up obtaining the necessary inputs and provide the implementation of web application functions, such as storing user logins and passwords. And simple spreadsheet editors like Excel and Google Sheets can help marketers and SEOs gather customer data, cross-channel statistics, or popular keywords faster.
Not just at the same table, but according to different development methodologies. In IT, flexible approaches from the agile family are popular. In them, work does not move according to a strict plan drawn up in advance, but taking into account constant changes, for example, customer requirements. The implementation of this principle varies. So, in Scrum, the project being created is divided into sprints – short time periods of a couple of weeks. At the end of each one, the team discusses the results and makes adjustments. And in Kanban, the process is divided into execution stages, for example, “Development”, “Testing”, “Agreement”. All tasks are put on the board so the team can monitor the speed of each stage and fix problems that arise.
There is also an alternative methodology – Waterfall. In it, everything is built according to a clear technical task, the commands are included sequentially, and the appearance of changes is undesirable. Companies use different schemes, so it is important to have an understanding of each of them and be able to quickly adapt.
6. Theory and psychology of color
This knowledge will be useful for graphic designers, front-end and full-stack developers, illustrators, 3D artists and other digital visual professionals. Color theory is important for understanding color compatibility. It will help you choose a pleasant palette, look for successful combinations on the color wheel, and create beautiful gradients. Simply put, to make the product aesthetic and pleasing to the eye.
The psychology of color is needed for effective interaction with customers. Knowing how different shades affect a person, it will be easier to come up with a selling design and a competent brand identity. And also arguedly challenge the comments of clients to the graphics.
Making courses more accessible is an initiative of the federal project “Personnel for the Digital Economy” of the national project ” Digital Economy “. Students, parents of children under three years of age, people with low incomes, state employees, people with disabilities and the unemployed can take advantage of the offer. To receive a discount, you must submit a pre-filled application on the State Services website, wait for confirmation and pass an entrance test.
7. Knowledge of copyright
This is also more useful to specialists working with graphics. Fonts, icons, photos, illustrations, videos are only available under a paid license. And sometimes just acquiring rights is not enough: there are many types of protection, and each of them has its own requirements. For example, some licenses oblige to mention the author, others prohibit making changes to the content, still others require it to be used for commercial purposes, and still others do it all at once. It is better to study this in advance so that you do not have to redo anything or expose yourself to the risk of litigation. Compensation for the illegal inclusion of content in the project can be impressive: according to the law, this is from 10 thousand to 5 million rubles, or an amount equal to twice the cost of the work / the cost of the right to use it.
Another important point is securing copyright for your own projects. You can fix it, for example, by uploading content to the cloud, publishing it on a personal blog or through deposit – presenting a copy of the work to a special organization in exchange for a certificate of authorship. By the way, you can also protect written code, an entire program or website. If an illustrator, type designer, copywriter or other creator creates content not for himself, but directly for the customer, he needs to determine the terms of cooperation.